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What to ask your beta readers
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Here at Horseshoe Books, we have a limited selection of services available – and one of those is beta reading. Therefore, we felt it was about time to explore the role of a beta reader, and illustrate the reasons they’re so important to the publishing process. Although our focus will…
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Why is SEO important for writers?
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After pouring your blood, sweat, and tears into a novel until it’s as awesome as it can be, the thought of marketing your work can feel daunting, tiresome, and/or frustrating as a self-published author without a whole marketing team available for support. Luckily, there are several low-cost strategies for marketing…
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Podcast and book recommendations for writers
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Writing creatively is a challenging yet rewarding endeavour for most of us who put pen to paper (or type on a keyboard). Whether you’re an aspiring or accomplished author, no two writers experience the same journey. We’re all tested in unique ways as we build imaginary worlds that offer readers…
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Top tips for writing fiction
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The wonderful world of fiction includes an array of genres that have their own set of tropes, story structures, and character arcs. For this reason, we’re not focusing on the elements to consider when crafting an enjoyable story, like plot, character development, and exposition – you can find resources to…